About Us
About Us
At Fida Jewellers, our story is deeply rooted in tradition, craftsmanship, and family values. Our journey began in 1950, when our beloved father and founder, Mr. Taj Muhammad, established a modest jewellery workshop in Garlat Bazar, Balakot. Starting with the handcrafted production of silver jewellery, he quickly earned a reputation for honesty, skill, and quality across the Kaghan Valley.
As demand grew, so did the vision. In 1990, his son Mr. Fida Muhammad built on this foundation by opening a new shop under the name “Fida Muhammad Saraf” on Kaghan Road, Balakot. With a passion for excellence and innovation, the business flourished, expanding its offerings in gold jewellery, bridal collections, and custom design.
In 1997, driven by success and a desire to serve a wider community, the business relocated to Mansehra, adopting the name Fida Jewellers. Today, our store is proudly located in Muhallah Khan Bahadar, at the heart of Mansehra’s main commercial district.
Over the decades, Fida Jewellers has become a household name, known for:
Authentic 22K and 24K hallmarked gold
Certified diamonds and gemstones
Exquisite bridal and custom jewellery
Unmatched customer service and trust
Our legacy is not just built on the jewellery we craft, but on the generations of customers who trust us with their most meaningful moments. Whether it’s a wedding, a gift, or an investment, we are honored to be part of your life’s most precious occasions.